Pole Position on Sustainability: Formula 1 Races Towards ESG Goals (2024) Formula 1 (F1), the pinnacle of motorsport, has long been associated with roaring engines, high speeds, and daredevil drivers. On the surface, it might seem like F1 cars are simply going [...]
Powering a Sustainable Future In today's world, two major forces are shaping the future: Artificial Intelligence (AI) and Environmental, Social, and Governance (ESG) considerations. While AI holds immense potential for progress in finance and banking, it's crucial to develop and use it [...]
What tactics should you focus on if you want to change your portfolio from small companies to larger ones? Apart from the key and basic activities, like: Content marketing Social media marketing Paid advertising SEO Email marketing Partnerships the focus should be [...]
Account Based Marketing (ABM) is a targeted marketing strategy that focuses on specific, high-value accounts rather than a broad audience. The goal of ABM is to create personalized, tailored campaigns for specific accounts in order to generate more qualified leads and ultimately drive [...]
Why does every start-up need a CRM? Because a CRM system can help a startup to improve customer engagement, increase sales, streamline operations, enhance collaboration, and gain insights. And all of these things are vital for the growth and success of the startup. [...]
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